{"id":10779,"date":"2021-04-01T15:38:34","date_gmt":"2021-04-01T15:38:34","guid":{"rendered":"https:\/\/limetech.co\/?p=10779"},"modified":"2021-04-01T15:38:34","modified_gmt":"2021-04-01T15:38:34","slug":"what-is-a-minimum-viable-product","status":"publish","type":"post","link":"https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/","title":{"rendered":"What is a minimum viable product?"},"content":{"rendered":"<h2>What is a minimum viable product, and why do you need it?<\/h2>\n<h3>The 411 on MVPs<\/h3>\n<p><a href=\"http:\/\/theleanstartup.com\/\">A minimum viable product<\/a> (MVP) is a concept popularized by author Eric Ries in his classic book <a href=\"http:\/\/theleanstartup.com\/\">&#8220;Lean Startup: How Today&#8217;s Entrepreneurs Use Continuous Innovation to Create Radically Successful Products.&#8221;<\/a><\/p>\n<p><span style=\"font-weight: 400;\"><strong>The simple description of an MVP is that it&#8217;s a basic, working version of your product. It should capture the essence of your idea, and have only enough features to make it usable<\/strong>. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, why would you only build a simple version of that great idea for an app you&#8217;ve had in your head for ages?<\/span><\/p>\n<h3>The unique advantages of building an MVP<\/h3>\n<p><span style=\"font-weight: 400;\">At the most practical level, building an MVP can save you time, money, and resources while <strong>reducing your risk of failure<\/strong> and increasing your chances of success. It&#8217;s a great way to find out if the world is ready for your new idea.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, how does this work? Rather than spending your funds on a highly complex project that may or may not be successful, you can build the simplest, usable version possible, <strong>and then test your product on real-world users<\/strong>.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As your real-world users interact with your MVP, you can observe their interactions and collect data about their behaviors. <strong>This data helps you determine whether more investment in your project is worthwhile, and what your next steps should be. <\/strong><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your next steps could involve adding features to your product, pivoting in a new direction, or ending the project entirely. Either way, <strong>data and not guesswork will inform your choices<\/strong>.<\/span><\/p>\n<h3>The main elements of an MVP<\/h3>\n<p>An MVP should include only a few elements. Remember, <strong>you are creating a product that has only enough features to be usable<\/strong>. This is a very lean version of the app you&#8217;ve been dreaming about. Here are the main elements:<\/p>\n<ul>\n<li><strong>Includes the fewest possible features while still being usable<\/strong><\/li>\n<li><strong>Captures the essence of your product \/ idea and conveys your <a href=\"https:\/\/www.inc.com\/young-entrepreneur-council\/what-is-a-unique-value-proposition-how-do-you-find-it.html\">unique value proposition<\/a> (UVP)<\/strong><\/li>\n<li><strong>Tracks user behavior through data collection \/ analytics \/ <a href=\"https:\/\/kpi.org\/KPI-Basics\">key performance indicators<\/a> (KPIs)<\/strong><\/li>\n<\/ul>\n<h3>The main benefits of launching with an MVP<\/h3>\n<p>Launching with an MVP can put you in a stronger position as you build your business. Here are the main benefits of entering the market with an MVP:<\/p>\n<ul>\n<li><strong>Invests less time, money, and resources<\/strong><\/li>\n<li><strong>Allows you to launch early and fast<\/strong><\/li>\n<li><strong>Reduces the risks associated with launching a new product<\/strong><\/li>\n<li><strong>Tests the market by observing and collecting data about user behavior<\/strong><\/li>\n<li><strong>Enables you to validate (or disprove) your assumptions, build new features, or pivot in a new direction<\/strong><\/li>\n<\/ul>\n<p>The process of building and launching an MVP <span style=\"font-weight: 400;\">helps you avoid the costs and risks associated with developing a full-blown (or over-engineered) product that is not a good match with the market.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>You could look at it as a kind of trial balloon, used to determine how your product will be received<\/strong>. Once you measure and assess customer interactions with your new app, you will know whether it is worthwhile to take the next step.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In summary, <strong>an MVP protects you from wasting valuable resources<\/strong> by making poor decisions based on false assumptions. We are all susceptible to confirmation bias and human error. But there is no reason the products we build should reflect those traits. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now that you&#8217;ve answered the question, &#8220;What is a minimum viable product?&#8221;, maybe it&#8217;s time to give it a try. At <a href=\"https:\/\/limetech.co\/company\/\">LimeTech<\/a>, we&#8217;re happy to give you a hand with the <a href=\"https:\/\/limetech.co\/mobile-application-development\/\">mobile app development process<\/a>.<\/span><\/p>\n<hr \/>\n<p><b data-stringify-type=\"bold\"><i data-stringify-type=\"italic\">LimeTech<\/i><\/b><i data-stringify-type=\"italic\"> is a creative tech company with a focus on innovation and adaptive change. We use technical know-how, design skills, and deep experience in entrepreneurship to help companies advance their business goals. Our specialties include <a href=\"https:\/\/limetech.co\/mobile-application-development\/\">mobile app development<\/a>, <a href=\"https:\/\/limetech.co\/website-design-and-development\/\">website design<\/a>, <a href=\"https:\/\/limetech.co\/it-consulting-services\/\">technology planning<\/a>, and <a href=\"https:\/\/limetech.co\/remote-work-solutions\/\">remote work solutions<\/a>.<\/i><\/p>\n<p><i data-stringify-type=\"italic\">Do you have a great idea for a\u00a0<\/i><i data-stringify-type=\"italic\"><a class=\"c-link\" href=\"https:\/\/limetech.co\/mobile-application-development\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-stringify-link=\"https:\/\/limetech.co\/mobile-application-development\/\" data-sk=\"tooltip_parent\">mobile app<\/a>?<\/i><i data-stringify-type=\"italic\">\u00a0<\/i><i data-stringify-type=\"italic\"><a class=\"c-link\" href=\"https:\/\/limetech.co\/remote-work-solutions\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-stringify-link=\"https:\/\/limetech.co\/remote-work-solutions\/\" data-sk=\"tooltip_parent\">Get in touch today<\/a><\/i><i data-stringify-type=\"italic\"> and find out how we can help.<\/i><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is a minimum viable product, and why do you need it? The 411 on MVPs A minimum viable product (MVP) is a concept popularized by author Eric Ries in&#8230;.<\/p>\n","protected":false},"author":2,"featured_media":10819,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[557,507],"tags":[539,608,518,609,512],"class_list":["post-10779","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-app-development","category-innovation","tag-entrepreneurship","tag-minimum-viable-product","tag-mobile-applications-2","tag-mvp","tag-startups-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is a minimum viable product? - Lime Tech<\/title>\n<meta name=\"description\" content=\"What is a minimum viable product? How does it help you save money and lower your risk profile when building a mobile app? We explore this topic...\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is a minimum viable product? - Lime Tech\" \/>\n<meta property=\"og:description\" content=\"What is a minimum viable product? How does it help you save money and lower your risk profile when building a mobile app? We explore this topic...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/\" \/>\n<meta property=\"og:site_name\" content=\"Lime Tech\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-01T15:38:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/tjarb.com\/limetech\/wp-content\/uploads\/2021\/03\/NKL_M192_04.png\" \/>\n\t<meta property=\"og:image:width\" content=\"4681\" \/>\n\t<meta property=\"og:image:height\" content=\"3121\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Kerry Abukhalaf\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/tjarb.com\/limetech\/#website\",\"url\":\"https:\/\/tjarb.com\/limetech\/\",\"name\":\"Lime Tech\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/tjarb.com\/limetech\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/#primaryimage\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/tjarb.com\/limetech\/wp-content\/uploads\/2021\/03\/NKL_M192_04.png\",\"contentUrl\":\"https:\/\/tjarb.com\/limetech\/wp-content\/uploads\/2021\/03\/NKL_M192_04.png\",\"width\":4681,\"height\":3121},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/#webpage\",\"url\":\"https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/\",\"name\":\"What is a minimum viable product? - Lime Tech\",\"isPartOf\":{\"@id\":\"https:\/\/tjarb.com\/limetech\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/#primaryimage\"},\"datePublished\":\"2021-04-01T15:38:34+00:00\",\"dateModified\":\"2021-04-01T15:38:34+00:00\",\"author\":{\"@id\":\"https:\/\/tjarb.com\/limetech\/#\/schema\/person\/97bf8c90948d93f357913b2e6c73554b\"},\"description\":\"What is a minimum viable product? How does it help you save money and lower your risk profile when building a mobile app? We explore this topic...\",\"breadcrumb\":{\"@id\":\"https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/tjarb.com\/limetech\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What is a minimum viable product?\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/tjarb.com\/limetech\/#\/schema\/person\/97bf8c90948d93f357913b2e6c73554b\",\"name\":\"Kerry Abukhalaf\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/tjarb.com\/limetech\/#personlogo\",\"inLanguage\":\"en-US\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/12fd5fa87dec15a146cfe890e7ac1beaf6a7e9223998a172316cdbcc73edb086?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/12fd5fa87dec15a146cfe890e7ac1beaf6a7e9223998a172316cdbcc73edb086?s=96&d=mm&r=g\",\"caption\":\"Kerry Abukhalaf\"},\"url\":\"https:\/\/tjarb.com\/limetech\/author\/kerry-abukhalaf\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What is a minimum viable product? - Lime Tech","description":"What is a minimum viable product? How does it help you save money and lower your risk profile when building a mobile app? We explore this topic...","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"What is a minimum viable product? - Lime Tech","og_description":"What is a minimum viable product? How does it help you save money and lower your risk profile when building a mobile app? We explore this topic...","og_url":"https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/","og_site_name":"Lime Tech","article_published_time":"2021-04-01T15:38:34+00:00","og_image":[{"width":4681,"height":3121,"url":"https:\/\/tjarb.com\/limetech\/wp-content\/uploads\/2021\/03\/NKL_M192_04.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Written by":"Kerry Abukhalaf","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"https:\/\/tjarb.com\/limetech\/#website","url":"https:\/\/tjarb.com\/limetech\/","name":"Lime Tech","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tjarb.com\/limetech\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","@id":"https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/#primaryimage","inLanguage":"en-US","url":"https:\/\/tjarb.com\/limetech\/wp-content\/uploads\/2021\/03\/NKL_M192_04.png","contentUrl":"https:\/\/tjarb.com\/limetech\/wp-content\/uploads\/2021\/03\/NKL_M192_04.png","width":4681,"height":3121},{"@type":"WebPage","@id":"https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/#webpage","url":"https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/","name":"What is a minimum viable product? - Lime Tech","isPartOf":{"@id":"https:\/\/tjarb.com\/limetech\/#website"},"primaryImageOfPage":{"@id":"https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/#primaryimage"},"datePublished":"2021-04-01T15:38:34+00:00","dateModified":"2021-04-01T15:38:34+00:00","author":{"@id":"https:\/\/tjarb.com\/limetech\/#\/schema\/person\/97bf8c90948d93f357913b2e6c73554b"},"description":"What is a minimum viable product? How does it help you save money and lower your risk profile when building a mobile app? We explore this topic...","breadcrumb":{"@id":"https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/tjarb.com\/limetech\/blog\/innovation\/what-is-a-minimum-viable-product\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/tjarb.com\/limetech\/"},{"@type":"ListItem","position":2,"name":"What is a minimum viable product?"}]},{"@type":"Person","@id":"https:\/\/tjarb.com\/limetech\/#\/schema\/person\/97bf8c90948d93f357913b2e6c73554b","name":"Kerry Abukhalaf","image":{"@type":"ImageObject","@id":"https:\/\/tjarb.com\/limetech\/#personlogo","inLanguage":"en-US","url":"https:\/\/secure.gravatar.com\/avatar\/12fd5fa87dec15a146cfe890e7ac1beaf6a7e9223998a172316cdbcc73edb086?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/12fd5fa87dec15a146cfe890e7ac1beaf6a7e9223998a172316cdbcc73edb086?s=96&d=mm&r=g","caption":"Kerry Abukhalaf"},"url":"https:\/\/tjarb.com\/limetech\/author\/kerry-abukhalaf\/"}]}},"_links":{"self":[{"href":"https:\/\/tjarb.com\/limetech\/wp-json\/wp\/v2\/posts\/10779","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tjarb.com\/limetech\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tjarb.com\/limetech\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tjarb.com\/limetech\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/tjarb.com\/limetech\/wp-json\/wp\/v2\/comments?post=10779"}],"version-history":[{"count":0,"href":"https:\/\/tjarb.com\/limetech\/wp-json\/wp\/v2\/posts\/10779\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tjarb.com\/limetech\/wp-json\/wp\/v2\/media\/10819"}],"wp:attachment":[{"href":"https:\/\/tjarb.com\/limetech\/wp-json\/wp\/v2\/media?parent=10779"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tjarb.com\/limetech\/wp-json\/wp\/v2\/categories?post=10779"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tjarb.com\/limetech\/wp-json\/wp\/v2\/tags?post=10779"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}